Mcdonald's Pakistan

EXTERNAL FACTOR EVALUATION MATRIX FOR McDonalds toilet cardinal External Factors| Weight| Rating| Weighted spend a penny| Opportunities| | | | 1. sum up aspiration of refrain feed | 0.09| 4| 0.36| 2. Demand for desist viands in non-traditional locations, such as shopping malls, universities, hospitals, and former(a) high-traffic areas.| 0.09| 3| 0.27| 3. Increasing trend of working mothers and undivided parents| 0.08| 3| 0.24| 4. 60% of population is of youngsters | 0.09| 2| 0.18| 5. Expansion: plenty marking different cities and towns in PakistanNew university campus openings desire UCP| 0.05| 1| 0.05| 6. University campus openings in new locations like UCP| 0.1| 3| 0.3| Threats| | | | 7. Other fast nutrient restaurants like McDonald, Dominoes, Pizza Hut, Fine Pizza etc| 0.12| 3| 0.36| 8. health and fare conscious consumers| 0.08| 2| 0.16| 9. Animal diseases like lady influenza | 0.075| 2| 0.15| 10. Rising sale of substitute products| 0.085| 3| 0.255| 11. changing preferences of consumers| 0.07| 3| 0.21| 12. Competitors influence on employee turnover| 0.07| 2| 0.14| wide| 1| | 2.675| DESCRIPTION Opportunities: 1.

Increase consumption of fast food for thought A major opportunity for McDonalds is that consumption of fast food has increased and people are demanding this typewrite of food to a greater extent. So McDonalds apprise open its more volcanos and can domiciliate in carry outing this need gap. That is why it is rated 4 and pull outs the weight of 9%. 2 . Demand for fast food in non-traditional lo! cations, such as shopping malls, universities, hospitals, and other high-traffic areas McDonalds has an opportunity to open its outlet near shopping malls and hospitals where it can attract a full-grown chunk of customers. It is an opportunity for McDonalds because people after get tired from shopping ask for some fast food and McDonalds can fulfill their desire. That is why it is...If you want to get a full essay, commit it on our website: BestEssayCheap.com

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